NHS Animation
The NHS is a government-funded medical and healthcare service that provides free access to everyone living in the UK. We were commissioned by the North East Yorkshire Primary Care Transformation team to create an animation explaining the role of Social Prescribers within the NHS to the general public. The animation needed to be accessible, inclusive, and informative.
We wanted to help NHS make a difference in people's lives. Here's how we did it.
Discovery workshop
The goal of the workshop was to establish an artistic direction, explore solutions for inclusivity, diversity, and relatability, discuss the broader marketing strategy, finalise the script, and agree on timelines and delivery dates.
ABOUT THE CLIENT
The NHS was established in 1948 to provide healthcare to everyone in the UK, based on need rather than the ability to pay. It is recognised worldwide for its high standard of patient care.
THE GOAL
The North East Yorkshire Primary Care Transformation team commissioned us to create an animation explaining the role of Social Prescribers within the NHS to the general public. The animation needed to be accessible, inclusive, and informative.
THE SOLUTION
We created a simple yet effective animation featuring lovable and relatable characters to guide the audience through the role of Social Prescribers, how they can benefit from the service, and how to access it.
THE OUTCOME
A clear, engaging, and informative animation that effectively communicates its message. The project also included translated versions in multiple languages and a set of assets for use across social media, marketing, and other platforms.
The team
Meet the people who worked on this project
"We really appreciate all the work done by the team and are very pleased with the process and the products."
Carole Wirszyla,
NHS England
GET IN TOUCH
Ready to take your communication to the next level? Reach out to us today to discuss your digital needs and discover how we can help you achieve your goals.